Biographical entry: McNair, William Allen (1902 - 1979)
- Born
- 10 January 1902
New Zealand - Died
- 30 August 1979
Australia - Occupation
- Pollster
- Alternative Names
- McNair, Bill
- Website
- http://adb.anu.edu.au/biography/mcnair-william-allan-11021
Summary
A pioneer of Australian market research, Bill McNair initiated the first studies of the radio audience in Australia in 1934 and went on to found the McNair Survey in 1944.